Your ads, your checkout, and your retention tools don't talk to each other. FunnelPilot connects all five layers of your revenue funnel with cross-layer intelligence — so every data point makes every optimization smarter.
The Frankenstack problem
The average Shopify merchant uses 11 separate tools to manage their funnel. None of them share data. Every stage optimizes locally. The funnel leaks globally.
40%
wasted
Ad spend
70%
abandoned
Carts
22%
returned
Orders
68%
never return
Buyers
8%
left on table
Margins
Five funnel layers, one intelligence
Return data from Protect improves your ad targeting. Pricing data informs your upsells. LTV predictions shape your acquisition budget. That's not possible with point solutions.
Acquire
40% of ad spend wasted
See true ROAS — the $3,200 in repeat purchases your ad generated that last-click never shows you.
Convert
70% cart abandonment
Optimize the highest-leverage page in your store. A/B test checkout flows, upsells, and urgency signals.
Protect
Returns eating margins
Stop revenue from leaving. Reduce returns by 31%, prevent chargebacks, recover abandoned carts.
Retain
68% buy once, never return
Turn one-time buyers into repeat customers. Predict churn, trigger re-engagement, grow LTV by 2.3x.
Price
Leaving margin on the table
Dynamic pricing intelligence. Know when to discount and when to hold. Protect margins while growing volume.
47
merchants in beta
$2.1M
revenue protected
1,247
experiments run
+23%
avg revenue lift
Powered by ABTestTool
Ad creatives, checkout flows, recovery timing, pricing rules — one experimentation engine powers A/B testing across all five layers.
Frequentist and Bayesian analysis. Sequential testing so you can peek at results without p-hacking your way to a false positive.
AI analyzes your funnel data and suggests the highest-impact experiment to run next — with predicted lift and confidence.
An A/B test win in Convert automatically informs Retain. Ad data feeds Price. Every experiment makes every layer smarter.
Three modes — you control the throttle
FunnelPilot starts in Observer mode. You build trust before giving it any control. Graduate at your own pace.
Watches everything. Surfaces insights. Sends you a daily Flight Briefing. You learn what's happening across all five layers.
Free tier. Start here.
Suggests specific experiments with predicted impact. One click to launch. You approve, AI acts. Average time to first insight: 72 hours.
Starter plan. Most teams.
Executes within guardrails you set: budget caps, confidence thresholds, allowed actions. No surprises — full control, zero manual work.
Pro plan. Mature teams.
Pricing — scales with your revenue, not your headcount
No per-seat pricing. Pay only for the layers you use.
Free Audit
See your funnel leaks for the first time.
Starter
Convert layer — fastest path to recovered revenue.
Growth
Convert + Protect — stop the biggest leaks.
Pro
Four layers + Autopilot — full intelligence.
Pilot plan ($899/mo + 5%) for all 5 layers. Enterprise custom pricing available.
Most merchants have no idea. FunnelPilot's free audit shows you exactly where revenue is escaping — and what to fix first.
No credit card. Results in 2 minutes.
FunnelPilot is the revenue funnel platform for e-commerce. It connects five layers of your revenue funnel — Acquire, Convert, Protect, Retain, and Price — with cross-layer intelligence. When you optimize one layer, every other layer gets smarter. That compound effect is not possible with separate tools.
The average Shopify merchant uses 11 separate tools that don't share data. Your Google Ads doesn't know your return rate. Your retention emails don't know what the ad promised. FunnelPilot connects everything: return data improves ad targeting, pricing data informs upsells, LTV predictions shape acquisition budget. We call the alternative the Frankenstack — ten best-in-class tools, zero cross-stage intelligence.
ABTestTool.com is the experimentation engine that powers A/B testing across all five layers. It's available as a free standalone tool at abtesttool.com and is fully integrated into FunnelPilot. Think of it as the engine inside the cockpit.
FunnelPilot is Shopify-first but not Shopify-only. The deepest integration is with Shopify, but the platform connects to any e-commerce stack via Google Ads, GA4, GTM, Meta, and Klaviyo integrations.
Each layer is a step up in pricing. Start free with the audit tier to see your funnel leaks. Add Convert for $79/mo to fix checkout. Add Protect for $249/mo to stop returns and chargebacks. Scale with your revenue, not your headcount — no per-seat pricing.
Observer mode shows your first insights within 24 hours. The average time to first actionable recommendation is 72 hours. Most merchants see their first revenue improvement within 2 weeks of activating Advisor mode.